In episode 68 of The Industrious Podcast, cohosts Vince Todd, Jr. and Joe Todd sit down with Zak Keefer, Senior Writer for The Athletic, to explore the world of elite sports journalism.
From covering NFL superstars to reporting on the 2026 Winter Olympics, Zak has been in the front row for some of the biggest moments in sports.
In this episode, we dive deep into:
✓ Behind the scenes of sports journalism — What it really takes to break stories and cover major events
✓ The pressure from the public and social media — How journalists navigate criticism in the digital age
✓ Training the next generation — Zak’s work at Indiana University and what he’s teaching future journalists
Whether you’re interested in sports, journalism, or just want to hear from someone who’s made it to the top of their field, this episode is packed with insights you won’t want to miss.
Follow Zak Keefer: https://www.nytimes.com/athletic/author/zak-keefer/