admin, Author at Accessa

Business development requires bravery.

Published on July 1, 2011

Who’s not afraid to stand up and reach out? It’s tough staying objective. Especially when it comes to your own business. It’s much easier to let the Vision go fuzzy and accept the deceiving, but compelling, comfort of the status quo. This form of comfort is a disease and it is never good for a business that wants to grow. Among many of the problems, comfort sustains an atmosphere that is suffocati...
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Lessons from a successful dictator/CEO.

Published on June 15, 2011

“If you don’t ask, you’ll never get ” and 39 other tips. There’s one very positive trend in the economy right now. The number of small business bankruptcy filings has been dropping an average of 19 percent* year-over-year since the floor fell out from beneath us in 2008. Sure, there are fewer startups but I have a hunch that we’re getting smarter if not more careful about how we run our industrial...
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3 Things you need to know to make a great pitch.

Published on May 24, 2011

If you’re not impressing, you’re probably boring! Ever lose out on a business opportunity because you fumbled your sales pitch? Or you started your elevator speech but the audience seemed bored after thirty seconds. Or maybe you felt like you did pretty well except now you’re scratching your head because you didn’t get the result you were after. Are you missing real opportunities or is this just p...
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3 Elements of strategy you must have to succeed!

Published on April 28, 2011

If you don’t know where you’re going, any old way will do. If your company is not working on surviving you have to be focused on growing, excelling and achieving goals. That’s a fact. Because, invariably, when we take our eyes off the target we usually miss. In other words, if you don’t get everyone rowing in the same direction, you’ll soon be working survival again before you know it. It can be a...
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ACCESSA COATINGS SOLUTIONS ADDS SAYERLACK PRODUCTS TO EXISTING ARSENAL OF INDUSTRIAL COATINGS

Published on April 6, 2011

INDIANAPOLIS – ACCESSA is pleased to announce it has forged an agreement with Sayerlack, and will now distribute the Sayerlack line of premium polyester and polyurethane wood finishes. Sayerlack is based in Pianoro, Italy, and is known for quality finishes and innovative Italian wood finishing offerings. The Sayerlack products join the current metal, wood, and plastic industrial coating product li...
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7 Lesson package on efficiency and other survival skills.

Published on March 25, 2011

New source for inspiration and wisdom will surprise you. Survival mode is a familiar place for way too many business managers. It’s not a place you want to visit often or want to be in very long. Once in it though, you want nothing more than to be out of the woods in a hurry. But what if reaction speed just isn’t your strong suit. In this post, I introduce a short new book that focuses squarely on...
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Get Mojo with mobile links for your business.

Published on March 9, 2011

Here’s the medium, what’s your message? “New rule: If you want to grow, you need to find customers who are willing to join you or believe in you or donate to you or support you. And guess what? The only customers willing to do that are looking for something new. The growth comes from change and light and noise [aka, Mojo].” I borrow that passage from “TRIBES,” a book by the most popular business b...
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A four-step prescription to help you drive markets

Published on February 9, 2011

Create impact where it matters most. In my previous post I suggested that in order to gain the greatest insight we must “look broadly outside the industry.” Well here’s an example by way of a comparison of the metals industry to, of all things, the airline industry. I discovered some striking similarities as well as some interesting common ground. The exercise illustrates how, by simply having mor...
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Clues to building your future roadmap lie outside the industry

Published on January 7, 2011

21 “sight bites” to help you find your way Like you, I am way more interested in 2011 than I am looking back. I want to know what we can expect this year—both the good and the bad. So please, “just give me the facts.” And like you, I need to know if we’re on the right track. Will our customers continue to be focused on the same things like reducing costs; and minimizing the environmental impact of...
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HIT Solutions Adds Key Employee To Continue Growth

Published on January 4, 2011

FOR IMMEDIATE RELEASEHIT Solutions Adds Key Employee To Continue Growth HIT Solutions is pleased to announce the hiring of the following individual: Mike Manetta: HIT Solutions is pleased to announce the addition of Mr. Mike Manetta as Target Account Executive. Mike will be working out of the Indianapolis, IN, Corporate facility. Mike, a NACE Certified Coatings Inspector, of...
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